speaker-photo

Jessica Matthias

Travel sustainability expert
10:15 – 11:00

Friday Oct 31

Practical Strategies for Advancing Sustainable Travel

What does it take to turn sustainability from an ambition into action? This fast paced, 40-minute workshop will equip destinations and travel providers with practical tools to implement sustainable travel practices across their organizations or destinations.  Through interactive discussion and applied examples, speakers will explore key actions including: Reducing carbon emissions through smarter transport and logistics Supporting local economies via community-based tourism Measuring and communicating sustainability impact Embedding sustainability into product design Engaging suppliers and partners to create a shared impact chain

  • Rika Jean Francois, Founder, Mission Respo – Responsible Tourism Strategies [Germany]
  • Pierre Maillard, CEO, Hellio, [France] 
  • Thomas Armitt, Planterra Foundation [Canada]
  • Jillian Dickens, Head of Destination Stewardship and Private Training, Transformational Travel Council [US]
Moderator: Jessica Matthias, Founder, vianova; Sustainability & Communications Strategist; Keynote Speaker & Moderator [UK]

17:45 – 18:25

Thursday Oct 30

Enhancing Travel transformation through AI and new skills

Artificial intelligence is not just reshaping how travel is marketed and managed—it’s redefining the entire visitor journey. From predictive analytics and personalized itineraries to operational automation and dynamic pricing, AI is revolutionizing the business of travel. But with this technological leap comes a critical human challenge: re-skilling the global tourism workforce to thrive alongside intelligent systems. This session will explore how AI is driving transformation across airlines, hospitality, DMOs, and ground services—and what skills are needed to lead this change. Panelists will examine how destinations and companies can balance digital innovation with human connection, ensuring that the workforce remains adaptive, inclusive, and empowered in an AI-augmented future.  We’ll discuss how the intersection of technology and talent can unlock a more resilient, responsive, and personalized travel ecosystem.

  • Siddhartha Chatterjee, CDO, Club Med [India]
  • Lucas Bobes, Group Environmental Officer, Amadeus [Spain]
  • Didier Bréchemier, Sr. Partner, Global Head of Transport, Logistics and Tourism, Roland Berger [France]
  • Audrey Brayer, Director of Operational Innovation and Information Systems., Pierre & Vacances Center Parc [France]
Moderator: Jessica Matthias, Founder, vianova, Sustainability & Communications Strategist;Keynote Speaker & Moderator [UK]