Schedule

Schedule Not Another Travel Conference

Turning dialogue into collective action

An intimate gathering of leaders ready to challenge, debate and act.

Join us for two days of high-level dialogue, strategic challenges, and collective decision-making.
A curated gathering of 200 global leaders committed to question, challenge and rethink the future of our industry.

2

Days of intensive plenary sessions, inspiring keynote, working groups and networking

200+

Senior leaders & innovators gathered in one room

150+

C-Level speakers, from public,  private sectors and international Instituitions

40+

Dignitries – an unmatched level of decision-makers from around the world

Where Travel Decisions Converge

A World For Travel is built on one conviction: that transforming tourism requires more than awareness — it demands coordinated, cross-sector action from those with the authority to drive it.

The 2026 forum moves beyond debate. Structured around five strategic pillars and twelve concrete challenges, every session is designed to produce outcomes — frameworks, commitments, and partnerships that extend well beyond Paris.

The two days close with a Gala Dinner & Awards ceremony at a prestigious Parisian venue, a moment to recognise the organisations and individuals leading the way, and to celebrate what collective ambition looks like in practice.

Agenda

Two Days, One Collective Shift

08:00-08:30

Accreditation & Security Clearance

To ensure a smooth access process and the timely start of the forum, all participants are requested to complete accreditation and security procedures before 08:45. Please allow sufficient time for mandatory security checks required for access to the salle Colbert at the Assemblée Nationale.

08:30 – 8:45

Welcome coffe & networking

08:45 – 09:00

Seating in the Amphitheatre

09:00 – 09:10

Call to Order - Master of Ceremony

  • Anita Mendiratta, Special Advisor to Secretary General UN TOURISM ANITA MENDIRATTA & Associates

Anita Mendiratta

09:10 – 09:15

Welcome Address by the President of A World For Travel

Fréderic Vanhoutte

09:15 – 09:45

Officials Welcome Remarks

H.E. Serge Papin
Minister for Small and Medium-Sized Enterprises, Trade, Crafts, Tourism and Purchasing Power, France

Valérie Pécresse
President of the Île-de-France Region

Serge Papin

Valérie Pécresse

09:45 – 10:05

Official Opening

  • Gloria Guevara President & CEO, World Travel & Tourism Council

Gloria Guevara

10:05 - 10:35

Geopolitical Outlook: Navigating a Fragmented World

New alliances, shifting trade routes, geopolitical tensions, health risks and economic uncertainty are reshaping the global travel landscape. As the world becomes increasingly fragmented, what will drive growth, mobility and resilience over the next decade?

  • Justin Crump, CEO, Sibylline Ltd

Justin Crump

10:35 – 10:50

Keynote Nature Intelligence: Redefining the Future of Tourism

As destinations face increasing pressure from climate change, biodiversity loss and growing visitor demand, tourism leaders must move beyond sustainability commitments towards measurable impact and smarter decision-making.

How can destinations, governments and businesses integrate nature intelligence into tourism development to build resilience, competitiveness and long-term value?

  • Daniel Turner, Founder & Director, Animondial & Natour impact

Daniel Turner

10:50 – 11:20

Nature Intelligence: From Overtourism to Destination Resilience

How governments, tourism leaders and local communities can use nature intelligence to strengthen biodiversity, improve visitor management and build destinations that remain attractive, resilient and prosperous over the long term.
Moderator: Daniel Turner, Founder & Director, Animondial & Natour impact
  • Caragh Curran, Managing partner, Sustainable Tourism Consultants
  • Hon Prof. John Emmanuel Cortes, Minister for the Environment, Education, Sustainability, Climate, Heritage, Technical Services and Trasnport
  •  Hon. Christian Santos GMD MP Minister for Equality, Employment, Culture and Tourism.

Caragh Curran

Daniel Turner

Hon Prof. John Emmanuel Cortes

Hon. Christian Santos

11:20 – 11:50

Blue Economy: The New Strategic Frontier

The Ocean economy: From paradise to pressure Tourism, sovereignty, climate stress and the future of coastal value

The oceans are no longer simply a resource nor a neutral space. They are becoming a territory of influence, competition and resilience. They are a strategic frontier shaped by climate change, resource competition, maritime sovereignty and economic transformation.

As coastal destinations, islands and tourism-dependent economies face increasing pressure, how can the Blue Economy evolve from a model of extraction to one of resilience, regeneration and long-term value creation?

As climate stress, maritime pressures and shifting geopolitical dynamics reshape coastal economies, how can tourism contribute to a Blue Economy that creates value while protecting the ecosystems on which it depends?

Oceans Roundtable: Blue Economy in Action Protecting ecosystems, strengthening destinations and creating long-term value

  • Figen Ayan, Founder, Ayan Consulting
  • Clency Roméo, Chief Sustainability Officer, Sunlife
  • David Rodès Miracle, Co-founder at Blue Heart Energy / CDO at Ocean Ecostructures

Clency Romeo

Figen Ayan

David Rodes Miracle

11:50 – 12:00

Collective Action Spotlight: The Great Green Wall

The Great Green Wall is one of the world's most ambitious collective action initiatives, bringing together countries, communities and partners to regenerate landscapes, restore biodiversity and create economic opportunities across Africa.

Scaling Impact Through Partnership A powerful example of how governments, communities, businesses and international organizations can work together to deliver measurable environmental, social and economic outcomes.

  • Ola Wright, CEO, West Africa Tourism Organisation (WATO)

OLA WRIGHT

12:00 – 13:15

Networking Lunch & Exclusive Access Experience

A unique opportunity to connect with fellow participants while experiencing one of France's most iconic institutional venues.

13:15 – 13:20

Call to Order - Afternoon

13:20 – 13:30

The New Traveler: Social Trends Reshaping Travel Demand

How social trends are transforming travel, tourism and destination strategies

Travelers are changing faster than ever. What do shifting consumer behaviours, emerging expectations and evolving societal trends mean for destinations, brands and tourism leaders?

  • Didier Bréchemier, Senior partner, Roland Berger

Didier Bréchemier

13:30 – 14:00

The Future Traveler: What Destinations Need to Rethink Today

Leadership Conversation Following the latest insights on evolving traveler behaviours and social trends, this conversation explores how destinations can adapt their strategies, policies and tourism models to remain relevant, resilient and competitive in a rapidly changing world.

Moderator: Didier Bréchemier, Senior partner, Roland Berger

  • Ana Mendes Godinho
    Former Secretary of State for Tourism, Portugal
    Executive Director, Nova School of Business & Economics
  • Ibrahim Osta Senior Economic Growth Director & Global Tourism Lead at Chemonics International

Ana Mendes Godinho

Didier Bréchemier

Ibrahim Osta

14:00 - 14:20

Keynote: Hospitality & Net Zero, From Ambition to Action

Proving that transformation is possible As expectations, regulations and market pressures accelerate, the hospitality industry faces growing demands to decarbonize while maintaining competitiveness and guest experience.

What does a credible path to Net Zero look like for a global hospitality group? What lessons can be shared with the wider travel ecosystem?

  • Inge Huijbrechts, Chief Sustainability & Security Officer, Radisson Hotel Group

Inge Huijbrechts

14:20 - 15:00

Africa: Unlocking the Next Tourism Growth Story

Africa: The Next Growth Frontier for Travel and Tourism Connectivity, investment and resilience in a changing world

With its growing population, expanding middle class and untapped tourism potential, Africa represents one of the most significant opportunities for the future of global travel.

What are the conditions needed to unlock growth? How can transport, investment, health security and public-private partnerships accelerate the continent's tourism development?

Moderator: Ibrahim Osta, Senior Economic Growth Director & Global Tourism Lead at Chemonics International

  • Virginia Messina, Group CEO, ATTA (african tourism & travel association)
  • Ola Wright, CEO, West Africa Tourism Organisation (WATO)
  • Ghada Shalaby, Former Vice Minister of Tourism at the Arab Republic of Egypt, Executive Director, Egyptian Hotels Association

Virginia Messina

OLA WRIGHT

Ghada Shalaby

15:00 - 15:20

Coffee break & networking

15:20 - 15:40

Domestic Travel: The Hidden Engine of Tourism Resilience

Can every destination rely on its home market? Since the pandemic, domestic travel is no longer viewed as merely local tourism. It has become a critical pillar of economic resilience, destination recovery and visitor stability. Can every destination count on domestic demand? What role do mobility, accessibility, destination branding and visitor experience play in strengthening local travel ecosystems?

Moderator: Alessandra Priante, President of ENIT SpA and Co-Chairman Europe at SIGA
  • David Nouailles, Chief international development officer (CDO), LE PUY-DU-FOU
  • SNCF

Alessandra Priante

David Nouaille

15:40 - 16:10

MOBILITY / Rail: The New Backbone of Tourism Connectivity

Unlocking growth through accessibility, integration and seamless journeys

As destinations seek more resilient and sustainable growth models, rail is emerging as a powerful driver of tourism competitiveness. How can high-speed networks, digital platforms and integrated mobility solutions redefine the way travelers move across regions and countries?

Moderator: Anita Mendiratta, Special Advisor to Secretary General UN TOURISM ANITA MENDIRATTA & Associates

  • Alexander Ernert, Director Of Government Relations, Europe and General Manager, Trainline
  • Guillaume de Marcillac, Co-Founder, Pegasus Trains

Alexander Ernert

Guillaume De Marcillac

Anita Mendiratta

16:10 - 16:40

MOBILITY / Mobility at Sea: From Controversy to Transformation

Building the future of maritime tourism
Few industries are as closely watched or as fast-moving. Fuels, shipbuilding, port infrastructure and destination partnerships are all being redesigned at once, and under public scrutiny.
Close to 40% of the vessels delivered by 2030 will be luxury or expedition ships: smaller, quieter, and reshaping what destinations can expect from the sector.
Where is real progress being made across the value chain? And how do operators, ports and coastal communities turn pressure into lasting shared value?

Moderator: Anita Mendiratta, Special Advisor to Secretary General UN TOURISM ANITA MENDIRATTA & Associates

  • Figen Ayan, Founder, Ayan Consulting
  • Martyn Griffiths, Director Government Affairs, the Cruise Lines International Association (CLIA)
  • Wassim Daoud, Head of CSR and sustainability, Ponant

Figen Ayan

Martyn Griffiths

Anita Mendiratta

16:40 - 17:10

MOBILITY/ Air: Meeting Tomorrow's Demand

Growth forecasts, sustainable aviation fuels and the future of global connectivity

As travel demand accelerates across emerging and established markets alike, the aviation sector faces a defining challenge: enabling growth while delivering on increasingly ambitious environmental commitments. How are airlines, airports, manufacturers and fuel innovators preparing for the next era of global mobility?

Can aviation keep pace with global growth? Passenger demand is expected to reach unprecedented levels over the coming decades. What role will airlines, airports, aircraft manufacturers and Sustainable Aviation Fuels (SAF) play in shaping the future of global mobility?

Moderator: Anita Mendiratta, Special Advisor to Secretary General UN TOURISM ANITA MENDIRATTA & Associates

  • Lucas Bobes, Group Environmental Officer and Head of ESG reporting, AMADEUS IT GROUP
  • Joseph Beaudin, CEO, Chooose
  • Vinci Airport

Lucas Bobes

Joseph Beaudin

Anita Mendiratta

17:10 - 17:40

Collective action: Startup Impact Showcase

Five startups turning ideas into impact From climate and mobility to destination management and traveler experience, discover five entrepreneurial initiatives delivering tangible solutions for the future of travel and tourism.

17:40 - 18:05

Queer-Friendly Destinations: A Competitive Advantage?

Inclusion, attractiveness and tourism growth As traveler expectations evolve, inclusivity is becoming an increasingly important factor in destination choice and brand perception.

What can destinations learn from those leading the way?

  • Edgar Weggelaar, CEO & partner, Queer Destinations
  • Mark Antipof, Chief Growth Office, HBX Group
  • Tourespana

Edgar Weggelaar

18:05 - 18-15

Closing Remarks – Day 1

A reflection on the day's key insights and a look ahead to Day 2.

  • Anita Mendiratta, Master of Ceremony, Special Advisor to Secretary General UN TOURISM, ANITA MENDIRATTA & Associates

Anita Mendiratta

18:15 - 19:00

Exclusive Paris Experience

Hosted by Tootbus Continue the conversation beyond the forum while discovering Paris through a unique and inspiring perspective.

19:45 - 23:30

A World For Travel Influence Dinner

Celebrating leadership, innovation and impact

Hosted in an exceptional setting overlooking the Seine at La Samaritaine, the A World For Travel Influence Dinner brings together a select community of global leaders, policymakers, CEOs, innovators and changemakers.

The evening will feature:

  • Welcome Cocktail
  • Opening Address
  • Charity Initiative
  • A World For Travel Awards Ceremony
  • Distinguished Guest Recognition
  • Gala Dinner

Dress Code: Evening Attire

Access by Invitation Only

08:30 - 09:05

Arrival, Accreditation & Welcome coffee

For a smooth arrival experience at the Hôtel de l’Industrie, participants are kindly requested to print and bring their badge.
Your badge will be required for access and accreditation purposes.

9:05 - 09:10

Opening of Day 2 & Call to Order - Master of Ceremony

speaker-1

Anita Mendiratta

09:10 – 09:20

Welcome Address

Baptiste Orlandini
CEO, Choose Paris Region

Frédéric Vanhoutte
President, A World For Travel

speaker-1

Baptiste Orlandini

speaker-2

Fréderic Vanhoutte

09:20 – 10:00

Is Luxury Compatible with the New Tourism?

Can desirability, sustainability and impact coexist?

The future of tourism will require new models of growth, new definitions of value and new ways of creating memorable experiences. Can luxury reconcile profitability, exclusivity, environmental responsibility and social impact? What lessons can the wider tourism industry learn from luxury's evolution?

From exclusivity to responsibility

Luxury is evolving beyond status and consumption. As travelers seek more meaningful, authentic and responsible experiences, how are leading brands redefining desirability, value and impact? Can luxury help shape a more regenerative and human-centric future for tourism?

Moderator: Amy Wald, Founder & President, Greenluxe Inc.

  • Véronique Berthier, Vice President Sales and Marketing - The Lux Collective Europe & North America
  • Benoit-Etienne Domenget, CEO Ponant Exploration Group

  • LVMH

speaker-1

Véronique Berthier

10:00 – 10:20

Keynote: Transforming a Global Travel Ecosystem

Balancing growth, people and planet

The future of hospitality will be defined not only by environmental performance, but also by its ability to generate positive social impact. How is Accor transforming its brands, operations and guest experiences to create value for travelers, employees, local communities and destinations alike?

How Accor is embedding environmental and social impact across its business

As expectations from travelers, employees, investors and destinations continue to evolve, transformation must extend far beyond operations. How is Accor integrating sustainability, social responsibility and long-term value creation across its brands, experiences, partnerships and global ecosystem?

  • Coline Pont, Group Chief Sustainability Officer, ACCOR

speaker-1

Coline Pont

10:20 – 10:40

Keynote: Hellio

How to finance your savings without jeopardizing your energy growth ?

  • Pierre Maillard, CEO, Hellio

speaker-1

Pierre Maillard

10:40 – 11:10

Beyond AI: The Age of Connected Intelligence

AI as a Systemic Game Changer

The rise of Connected Intelligence and Open Networks

Artificial Intelligence is transforming far more than customer experiences. It is redefining how businesses, destinations and travelers connect, collaborate and create value across the entire travel ecosystem.

The Connected Intelligence Revolution

AI is creating a new operating system for travel. The first wave of AI focused on automation and personalization.

The next wave will connect destinations, businesses, infrastructures and travelers through intelligent networks capable of learning, predicting and adapting in real time. As Open Networks emerge across the travel ecosystem, who will create value, who will control intelligence, and how will leadership evolve? Moderator: Sahana Arun Kumar, Partner at Amarante Consulting
  • Satish Shekar Phd, Founder, Takshay Labs Pvt Ltd
  • Siddartha Chatterjee, Club Med Global CDAIO | Group Leadership Committee

speaker-1

Siddartha Chatterjee

11:10 - 11:40

AI in Action

Real-world applications transforming travel

Artificial Intelligence is already reshaping the way travelers search, plan, book and experience journeys. From customer engagement and personalization to operations and business intelligence, how are leading travel companies integrating AI into their products, services and decision-making processes?

Moderator: Ada Xu, Global Government & International Affairs, Fliggy/Alibaba

  • Myriam Younès, Managing Director, Advertising, ROME 2 RIO & OMIO
  • Alastair Crossley, Global Head of Travel Solutions, AXA Partners
  • Dr. Misa Labarile, Policy officer, Tourism presso European Commission

speaker-1

Myriam Younes

speaker-2

Ada Xu

speaker-3

Alastair Crossley

speaker-4

Dr Misa Labarile

11:40 - 12:10

Capital in a Changing World

From ESG narrative to strategic asset class For years, sustainability has been viewed primarily as a responsibility. Today, investors are asking a different question: Can sustainability become a source of competitiveness, resilience and long-term returns? This discussion explores how tourism assets can create value in a world shaped by uncertainty, transition and transformation.

Why investors are rethinking tourism Inflation. Geopolitical tensions. Climate risks. Market volatility. As traditional investment assumptions are challenged, where does tourism fit in the portfolios of tomorrow? What opportunities are emerging, and what conditions are required to attract long-term capital?

  • Franck Gervais, CEO, Pierre et Vacances Center Parcs
  • Nikolina Angelkova, Investment Investor, Ministry of investment, Ryad, Saudi Arabia

speaker-1

Franck Gervais

speaker-2

Nikolina Angelkova

12:10– 12:15

Innovation Spotlight: A glimpse into the future

Reinventing the future of mobility A brief introduction to an innovative vision of mobility and its potential contribution to a more sustainable and connected travel ecosystem.

  • Marie-Christine Bilbow, CEO, Euro Airship

speaker-1

Marie-Christine Bilbow

12:30 – 12:35

Results of the AWFT Charity Initiative

Presentation of the results of the charity initiative held during the A World For Travel Influence Dinner and recognition of the collective contribution made by participants and partners.

speaker-1

Fréderic Vanhoutte

12:35 – 12:45

Closing Address

From Influence to Impact. A reflection on the key insights, commitments and collective actions that emerged throughout the forum, and a look ahead to the future of travel and tourism.

speaker-1

Anita Mendiratta

speaker-2

Fréderic Vanhoutte

12:45 - 14:00

Farewell Networking Lunch

A final opportunity to connect with fellow participants, speakers and partners, and continue the conversations initiated throughout the forum.

The Forum Ends. The Conversations Continue. Thank you for being part of A World For Travel 2026.
See you next year  & enjoy WTM London!

Where Travel Decisions Converge

A curated hybrid gathering of 200 global leaders. Turning dialogue into collective action in Paris.